Finding Your Way to the DAM

Tuesday, Oct. 6 at 10 AM PT

The Economics of Content: What is Your DAM Actually Worth?

• Why the “true cost” of content is almost always higher than what’s in the production budget
• How you can present your DAM as a balance sheet item, not a marketing line cost
• The hidden (and important) impacts of AI on the cost and value of our digital assets
• How leading teams are starting the DAM capitalization conversation with finance

Tuesday, Oct. 6 at 11 AM PT

The Volume Problem, Revisited: What You Lose When You Clean House

Ralph Windsor challenges the instinct to delete “low-value” assets, showing how to keep a DAM lean without letting it become a hoard of low-quality detritus.

Topics covered include: 

• Why digital assets are much more than files, and why deleting them is short-sighted
• The regulatory impact and the risks of deleting assets
• Moving from API First to AI-First, and why AI massively changes the implications of not retaining digital assets

Tuesday, Oct. 6 at 12 PM PT

Demystifying AI for DAM

Join John Horodyski, Managing Director of Strategic Client Growth at AVP, as he cuts through the noise around AI in DAM, tackling the governance gaps most teams haven’t caught up on yet, and where the real risks (and the real disclosure obligations) actually sit.

Join us to learn:

• Why AI governance is more urgent than ever, and what happens to brand loyalty when it’s missing
• What current and emerging AI legislation (EU and US) means for your disclosure obligations
• How to protect brand integrity from “AI slop” while still using AI responsibly

Wednesday, Oct. 7 at 10 AM PT

The DAM That Reached the White House: A Crisis Communications Story

In the 1.7 seconds it takes someone to decide whether an image is worth their attention, is it one they can trust? For Victorian and the Apex Town communications team, that question sits at the center of every crisis they respond to.

Victorian shares how MediaValet replaced a slow, chain-of-command process with a single source of truth.

Join us to learn: 

• How a public-facing DAM builds trust and transparency during a crisis
• Why authentic, well-labelled imagery is becoming the front line against AI-generated misinformation
• How metadata and face recognition cut search time when speed is critical

Wednesday, Oct. 7 at 11 AM PT

Built to Connect: How Pepperdine’s DAM + Marq Integration Transformed Content Creation

A disconnected DAM and design platform means every asset takes a detour: download, edit, upload, repeat all before it ever reaches a printer or a screen.

For Pepperdine University, that detour was the whole reason they moved off a 15+ year-old legacy DAM system in the first place, using their design platform of choice, Marq.

Also touched on during the session: 

• How search that used to take multiple manual steps became a one-click, in-platform experience
• The ripple effect on adoption and hundreds of users across a decentralized university
• What Pepperdine’s team would tell other organizations evaluating a DAM + design-platform pairing 

Wednesday, Oct. 7 at 12 PM PT

Beyond SharePoint: Make-A-Wish’s Search for the Right DAM

From the search process that led them to MediaValet, through the first months of rollout and adoption, to where the program is headed, this is a candid look at what a DAM switch looks like from the inside.

Join us to learn:

• What life managing assets on SharePoint actually looked like and why it was time to upgrade
• Why MediaValet was the best choice for the team at Make-a-Wish
• How MediaValet compares to SharePoint on control, AI-powered metadata, and maintaining brand

Thursday, Oct. 8 at 10 AM PT

One Link, Every Channel: CDN Delivery for SEO, AEO, and Marketing Performance

One hero image. Five sizes. Captions in three languages.

By the end of the day, MediaValet’s CDN links and Dynamic Asset Transformation turn that scramble into a single master asset that adapts to any format, size, or language instantly, with no new uploads and no lost load speed.

We’ll cover: 

• Why CDN delivery boosts Core Web Vitals and SEO
• How that same foundation keeps your pages accessible to AI crawlers 
• Real scenarios: One asset → every channel, every time 

Thursday, Oct. 8 at 11 AM PT

What’s New & What’s Next: Agentic AI for the DAM

Join Rishad and Parker for an inside look at how AI agents are transforming the way organizations tag, govern, and act on their content without adding more work.

We will share where MediaValet is headed and why the future of digital asset management is agentic:

• How purpose-built agents automate the full content lifecycle from metadata enrichment to brand compliance
• MediaValet’s philosophy: why every agent action must be permission-aware and auditable to be trustworthy
• What’s coming with MILA (MediaValet Intelligent Library Assistant) and the native Enterprise MCP Server — letting tools like Claude and ChatGPT work with your DAM

Thursday, Oct. 8 at 12 PM PT

Connected by Design: Live Demos from MediaValet’s Newest Integrations

This session pairs a look at where the integrations roadmap is headed with real, hands-on demos of the workflows teams use every day — led by a MediaValet challenge solver who can show you how customers are actually using these connections, not just how they’re built. 

We’ll explore: 

• Why MediaValet builds integrations on one shared framework instead of one-off connectors
• Live demos across Monday.com, Asana, WordPress, and Drupal 
• What’s new in the Microsoft Office integration and how it brings MediaValet’s AI search directly to you