MediaValet vs Brandfolder Which DAM delivers more? When evaluating digital asset management (DAM) platforms, Brandfolder and MediaValet often come up as leading contenders. Both deliver strong asset organization and brand enablement features, but when it comes to scalability, ROI, security, and advanced capabilities like video, MediaValet pulls ahead. Here’s how the two platforms compare. Get Started Why do customers choose MediaValet over Brandfolder? MediaValet delivers better ROI, better brand guidelines, better support, and better analytics. See for yourself: Video Management That Goes Beyond Basics MediaValet excels in video support with AI-powered tagging, automatic transcription, and video trimming tools that empower creative teams to reuse and repurpose content faster. Brandfolder’s video capabilities remain more limited, making MediaValet the better fit for organizations heavily invested in video. 80% that use AVI have discovered new insights within their video footage Trimming, transcribing, and editing from one platform 100% of organizations using AVI have driven digital expansion Much Faster ROI According to G2, MediaValet customers see a return on investment in an average of 11 months, compared to 18 months with Brandfolder. That’s nearly 40% faster payback, helping organizations unlock value sooner and reduce time-to-impact. Average ROI: MediaValet 11 months vs Brandfolder’s 18 months 40% faster DAM payback Better partner at doing business: MediaValet 93% vs Brandfolder 88% Pricing Transparency and Scalability Brandfolder’s pricing can climb as teams scale. MediaValet offers predictable, scalable pricing with unlimited users included, making it easier for organizations to grow adoption without ballooning costs.MediaValet offers: Transparent pricing model from the first call Unlimited users included to ensure your DAM grows with your team Stronger Brand Consistency at Scale Brandfolder helps teams manage assets, but MediaValet takes brand consistency further with embedded brand guidelines, Experience Portals, and templating tools that ensure every campaign, partner, and region stays on-brand. As organizations grow, this level of control and flexibility is critical to maintaining a unified identity. Built-in brand guidelines keep teams aligned; MediaValet scores 90% vs Brandfolder’s 84% Experience Portals simplify global brand distribution Templating tools empower on-brand content creation The 2025 G2 DAM Vendor Report See how MediaValet compares with other digital asset management platforms like Brandfolder, Bynder, and Canto. Read Now Feature Comparison MediaValet Leads where it Matters Most MediaValet customers not only achieve value faster, but also enjoy better long-term partnership and support, more impactful product features, and better branding capabilities. Hear from Our Customers As a massive organization, we have very strict procurement guidelines and security requirements for vendors… MediaValet stood out immediately as a front runner.James CarterGlobal Brand Manager ExperianIt [MediaValet] has helped to reduce costs and improve productivity, it’s manageable, easy and very quick you have a much better control of your assets.Verified G2 UserProfessionally, there’s such a level of efficiency we couldn’t have achieved without MediaValet!Todd DubnicoffVisual Communication Specialist UCSFPrevious SlideNext Slide Frequently asked questions How does MediaValet’s video management compare to Brandfolder’s? MediaValet leads in video with AI-powered tagging, transcription, and built-in clipping tools that save time and improve asset reuse. Brandfolder supports video storage but lacks the same core video features. Expect to pay more for features like advanced editing and AI-driven functionality. How does MediaValet’s security compare to Brandfolder’s? In short; MediaValet’s enterprise-grade security goes beyond Brandfolder’s setup. MediaValet is built on Microsoft Azure; the most secure, scalable, and globally trusted cloud infrastructure available. -SOC 2 Type II compliance, ISO 27001, HIPAA, GDPR, and FERPA readiness -Full encryption at rest and in transit using AES-256 and TLS 1.2+ -Enterprise Single Sign-On (SSO), SCIM provisioning, multi-factor authentication (MFA), and granular permissions across users and roles -Audit logs, custom retention policies, and full compliance toolkits for regulated industries like government, healthcare, and finance For organizations where data integrity, access control, and compliance aren’t just nice-to-haves — they’re non-negotiable — MediaValet provides peace of mind at scale. Does MediaValet or Brandfolder scale better for large or growing teams? MediaValet includes unlimited users at no extra cost, making it easier for large or growing organizations to scale without increasing license costs. Brandfolder charges per user, which can make scaling more expensive. How quickly can I expect ROI with MediaValet compared to Brandfolder? According to G2, MediaValet customers achieve ROI in an average of 11 months, compared to 18 months for Brandfolder. This means organizations see value from MediaValet significantly faster. Which platform is more cost effective, MediaValet or Brandfolder? MediaValet’s transparent pricing model with unlimited users helps organizations manage costs as they scale. Brandfolder’s per-user pricing can quickly increase total cost of ownership as adoption grows across an enterprise.MediaValet will offer a price quote from the first call. Ready to explore a better Brandfolder alternative? CChoosing MediaValet means more than storing assets—it’s about unlocking speed, scale, and security for your entire organization. If Brandfolder can’t deliver the ROI or flexibility you need, MediaValet is here to help. Book a demo today and see how we can help you: Accelerate ROI with faster time-to-value Scale without limits with unlimited users Secure assets with enterprise-grade compliance
