MediaValet vs Frontify
Which DAM delivers more?
When it comes to Digital Asset Management, Frontify is often positioned as a strong solution for brand guidelines, but many organizations outgrow its limited scalability, user licensing model, and underdeveloped AI and video capabilities.
MediaValet delivers a more robust, enterprise-ready DAM that empowers every team member, supports video-heavy workflows, leverages AI for speed and accuracy, and ensures predictable ROI.
Here’s how the two platforms compare.
Why do customers choose MediaValet over Frontify?
MediaValet delivers better ROI, better brand guidelines, better support, and better scalability. See for yourself:
A Solution that Scales with You
Frontify charges based on Monthly Active Users (MAU), which can discourage broad adoption and lead to unpredictable costs. MediaValet provides unlimited users and roles at no extra cost, making it easier to scale access across global teams, agencies, and partners without penalty.
MediaValet guarantees:
- Unlimited users included to ensure your DAM grows with your team
- Transparent pricing model from the first call
Much Faster ROI
According to G2, MediaValet customers see a return on investment in an average of just 11 months, compared to 22 months with Frontify. Faster time to value means MediaValet pays for itself more than twice as quickly.
- Average ROI: MediaValet 11 months vs Frontify’s 22 months
- 50% faster DAM payback
- MediaValet customers go live one month faster than Frontify’s
Stronger Brand Consistency and Governance
Frontify’s strength is brand portals, but MediaValet takes brand governance further. With Experience Portals, you can build custom, on-brand hubs for internal or external audiences, complete with curated assets, help-desk resources, and showcase features making brand consistency seamless across global teams.
- Experience Portals simplify global brand distribution
- Templating tools empower on-brand content creation
Better Video Management
MediaValet is built for the video-first world, with capabilities like in-platform preview, clipping, transcription, subtitling, and secure distribution. Frontify offers only limited video support, creating bottlenecks for organizations producing multimedia at scale.
- G2 reviews score MediaValet’s video capabilities at 89% vs Frontify’s 80%
- 80% that use AVI have discovered new insights within their video footage
- 100% of organizations using AVI have driven digital expansion
The 2025 G2 DAM Vendor Report
See how MediaValet compares with other digital asset management platforms like Brandfolder, Bynder, and Canto.
Feature Comparison
MediaValet Leads where it Matters Most
When scalability, predictable pricing, AI capabilities, and video management are non-negotiables, MediaValet comes out ahead.
Hear from Our Customers
As a massive organization, we have very strict procurement guidelines and security requirements for vendors… MediaValet stood out immediately as a front runner.
James Carter
Global Brand Manager Experian
It [MediaValet] has helped to reduce costs and improve productivity, it’s manageable, easy and very quick you have a much better control of your assets.
Verified G2 User
Professionally, there’s such a level of efficiency we couldn’t have achieved without MediaValet!
Todd Dubnicoff
Visual Communication Specialist UCSF
Frequently asked questions
Ready to explore a better DAM solution?
Choosing MediaValet transforms how your teams work by helping you launch campaigns faster, strengthen brand consistency, and eliminate content chaos when your current DAM can’t keep up.