It’s true that comparing digital asset management (DAM) vendors is a time-consuming task that can become a little overwhelming—especially if it's your first time researching a DAM. Luckily, there are multiple third-party websites out there dedicated to providing in-depth information on different DAM systems, helping you to better compare them. These unbiased third-party websites that outline the features of different DAM providers, write DAM software reviews, and make apples-to-apples comparisons are extremely helpful to anyone looking to invest in a DAM solution.
In this post, we share some of the best practices when comparing DAM vendors and put together our own list of the top sites you should consider before making a final decision.
Why DAM Reviews are Important
There are many reasons to use third-party DAM system review websites during your research phase. Here are three reasons we feel make using review sites valuable:
- They Offer Unbiased Opinions: There are plenty of resources out there on DAM solutions, however, it should be taken into consideration that many are written by the DAM providers themselves, or by websites that are paid to review them. It’s important to look for completely unbiased third-party review websites that have no affiliation whatsoever with the DAM companies in order to get the clearest picture.
- They Present Similar Use Cases: Websites that can outline use cases for DAM solutions are extremely helpful when comparing systems. Reading about how DAM works for other organizations that have similar pain points and user needs is a great way to better understand how a DAM can work for your team and what kinds of features or models would be the best solution.
- They Help Identify Advantages and Disadvantages: Only third-party websites will deep dive into the advantages and disadvantages of each DAM system out there and it’s important to compare both for the solutions you’re considering. It’s likely no one DAM solution will be a perfect fit, but this is an important step in finding the one that is the best fit for your team.
Only unbiased reviews will provide the information you need to make the most informed decision. Remember to look for use cases that seem similar to your situation and weigh the pros and cons of each DAM solution in context to how your team will use it.
How to Properly Analyze Reviews
While overall scores can be important, you should also make sure you consider how vendors rank for your specific needs and use cases. There’s no need to get hung up on capabilities or features that you’ve identified your team won’t even use. Instead, take a more pragmatic approach and look at the overall user experience with DAM vendors and consider how it would impact the short and long-term success of your team using a DAM system.
To truly understand if a vendor could be the right fit, we recommend evaluating both high and low-ranking reviews. By doing so, you'll be able to compare users' best and worst experiences and understand a vendor's strengths and weaknesses.
4 Review Sites to Compare DAM Vendors
When selecting a digital asset management vendor, it’s important to choose one that will best meet your organization’s needs. And, with so many potential vendors out there and the various solutions available, it can become a little overwhelming. To help you get a head start on your DAM research, we’ve put together a list of the top four sites to use when comparing digital asset management vendors.
Let’s take a closer look at what each website has to offer when exploring your DAM options.
Capterra provides a fully comprehensive list of software and services for multiple industries, including digital asset management. This platform is very user-friendly, offering a simple search bar in addition to a number of search filters. Easily narrow down digital asset management vendors based on top-rated, pricing tiers, popular features, number of users, and more.
For a more straightforward comparison, Capterra also groups and sorts vendors based on the highest rating and number of reviews. Users also have the option to compare up to four vendors at once with Capterra’s “Add to Compare” feature. These comparisons can also be conveniently shared via email.
Individual vendor profiles also include pricing information, helpful resources like eBooks and case studies, product videos, and links to demos and free trials.
With more than 650,000 independent and authenticated user reviews, G2 is a very transparent resource, guaranteeing honest and unbiased reviews.
Specializing in digital asset management reviews, G2 compares DAM vendors through their G2 Grid, which rates vendors by market presence, customer satisfaction, overall performance, industry leadership, and any niche offerings. Users have the option to sort vendors by alphabetical order, customer satisfaction, popularity, and star rating. If you’re looking for a vendor that offers specific features, G2 also has you covered, as they can filter vendors based on your feature selection.
To make comparing vendors easier, G2 allows users to directly review vendors side-by-side, providing a general overview of each, their ratings, user-friendliness, and features. For those who are just beginning their DAM journey, G2 also has plenty of resources to provide a full overview of digital asset management.
GetApp offers reviews for over 7000 apps in multiple software categories. For digital asset management, GetApp allows users to filter their search preferences by pricing, support, organization type, and more. Users also have the option to sort by average customer review, number of reviews, and geography.
To make comparing DAM systems easier, GetApp uses a simple interface that provides an overview of support options, reviews, pricing, integrations, features, and more— easily highlighting differences between vendors. If you’re still not sure about a specific vendor, GetApp also provides a list of alternative vendor options.
If you have a little more to spend, Gartner is a great paid resource, as they offer numerous tools to help determine the most ideal platform based on your organization’s specific use-cases, including analyst reviews, market guides, and consultants. With a Gartner account, you can access Gartner market guides for various software, including digital asset management. This guide can help define key DAM requirements and navigate the landscape through thorough summaries of multiple vendors, and their own market recommendations based on business requirements and trends.
Find the DAM Solution That Works for You
Relying on trusted, third-party websites during the research stage of your DAM journey is a helpful way to gather unbiased reviews and opinions. When sifting through the mountains of information out there on DAM vendors it’s easy to become lost. Just remember your focus should be to find the most relevant use cases possible, read about best and worst experiences, look into the advantages and disadvantages of the DAM options, and try to learn about what can potentially go wrong. Once you’ve carefully considered all of this information, you’ll likely end up with the DAM vendor who is the best fit for your organization, plus have realistic expectations on what the DAM can do for you.
Ready for the Next Step on your DAM Journey?
Your DAM vendor should be a partner along your journey to success. Once you’ve done your due diligence and selected a DAM solution, make sure they are with you 100% of the way to ensure a successful transition, onboarding, training, and support for your ongoing needs.
To learn more about what comes after selecting your DAM vendor, read our blog on understanding DAM pricing.
MediaValet is a leader in cloud-based digital asset management that helps organizations manage, organize and share their digital assets, improving productivity and increasing ROI. See MediaValet in action today.