The Best DAM Bynder Alternatives

Are you in the market for a digital asset management system? Are you struggling to figure out which DAM solution is right for you? With a market that’s growing exponentially, there are more options than ever. We want to help you navigate the market, so we’ve broken down how MediaValet compares to Bynder and compare the other Bynder alternatives available to help you choose the right DAM.

“DAMs can deliver phenomenal functionality and ROI in today’s market,” says Nicole Greene, VP Analyst at Gartner. Ensuring you find the right one for your organization, however, can be daunting. Let’s help you make the right choice!

MediaValet vs. Bynder: The Best Bynder Alternative

G2 is the largest and most trusted third-party software and professional services review site and according to their reports, MediaValet has been ranked as a “Market Leader” in the DAM space, based on high customer satisfaction ratings and an impressive market presence.

Market Leader is the top level in the ranking system. Products in the Market Leader level are rated highly by G2 users and have considerable market presence.

Who is MediaValet?

Voted #1 for Enterprise Digital Asset Management 2024 by G2 Crowd, MediaValet makes assets instantly more searchable, discoverable and sharable.

With a roster of more than 500 customers across higher education, nonprofit, manufacturing and countless other industries, MediaValet stands at the forefront of the enterprise, cloud-native, software-as-a-service digital asset management and creative operations industries.

Built exclusively on Microsoft Azure and available across 61 Microsoft data center regions in 140 countries around the world, MediaValet delivers unparalleled enterprise-class security, reliability, redundancy, compliance, and scalability; while offering the largest global footprint of any cloud DAM solution.

Based on the 2025 DAM Trends Report, MediaValet customers report incredible achievements with their DAM:

• 82% achieve ROI in just 1 year
• 78% can reallocate time and resources
• 89% are highly satisfied with their DAM

The MediaValet Difference: Lightening Fast ROI

Based on the G2 Spring 2024 report, MediaValet customers achieve ROI 1 year faster than Bynder users.

These time savings have in turn led to exceptional business outcomes including stronger brand consistency, improved productivity, and better team collaboration and 76% of our customers have saved money on asset creation.

How does MediaValet compare to Bynder?

MediaValet vs. Bynder: Support

MediaValet offers dedicated onboarding and customer success managers for every client, ensuring a smooth transition and continuous support. Our 24/7 support system is a major advantage for global teams requiring constant access.

MediaValet support is available 24/7 via phone or email. Unlimited success and support are included in your DAM subscription to ensure you can make the most of your DAM.

“MediaValet provides both a great product and world class customer service/support. I would 100% recommend speaking with MediaValet before choosing any other DAM providers.” Verified User in Higher Education, G2

MediaValet vs. Bynder: Video

MediaValet is an early market disrupter when it comes to audio and video intelligence (AVI). AVI allows MediaValet customers to autogenerate transcripts and translations in over 60 languages, and thanks to AI-generated auto tagging and time-stamped metadata, locate an exact frame, clip, or entire video in literal seconds.

G2 users agree – our video intelligence solution is one of the most effective and powerful on the market and we continue to scale its capabilities.

“Because our show is in different countries, another benefit of video AI [AVI] is the auto-captioning and translation feature.”Kortnay Woods, The Chosen

MediaValet vs. Bynder: Product Direction

The number one goal at MediaValet is to ensure every new feature or update solves customers’ challenges. The MediaValet product roadmap is always available to customers.

MediaValet is known for its proactive approach to product development, incorporating customer feedback into its roadmap. Our latest feature release, MediaValet Templating, powered by Marq, is just one example of our innovative direction.

“MediaValet is a powerful tool for organizing our organization’s assets. The MediaValet team also seems dedicated to making the product even better.” Verified User in Higher Education, G2

Want to see the product in action? Take a self-guided tour through the MediaValet DAM here!

MediaValet vs. Bynder: Brand Guidelines

A DAM system is pivotal in reinforcing brand guidelines across an organization, ensuring that all marketing and communication efforts are aligned with the brand’s core identity and values.

According to G2, MediaValet stands out as the premier DAM in the enterprise space for this critical function.

“Media Valet is a single source of truth for my organization. [It] helps marketing to use the most on-brand, on-message assets consistently.” Enterprise Channel Marketing Manager, G2

MediaValet vs. Bynder: Analytics

MediaValet’s analytics tools are industry-leading and provide comprehensive insights into asset performance and user engagement, helping companies optimize their content strategy effectively.

Real-time performance dashboards offer insights into valuable user, asset and portal engagement metrics and enable users to understand key trends, identify opportunities, and mitigate challenges as they arise.

Bynder Pros and Cons

Bynder, available since 2013, is one of the most recognizable DAMs on the market, and with Spotify, Puma, and Five Guys on their roster of clients, organizations that choose Bynder and in good company.

But what are the pros and cons of Bynder? We’ve whittled it down to the biggest pro and con.

Pro – Scalability

Bynder is a highly scalable digital asset management system, with a market-leading number of features making it suitable for large organizations.

Whatever your use-case – from creative workflow management to brand templates for printing materials it’s got you covered.

Con – Pricing

Bynder pricing can be incredibly prohibitive for smaller organizations or those with limited budgets. In fact, if you check out their website, their only real focus is on enterprise organizations with anything smaller essentially being ignored.

Bynder’s pricing tiers go up with any additional users or features not included in your original package, making some costs hidden.

“As you use more Bynder tool and add modules, the pricing becomes expensive in comparison with alternatives” Mid-Market Head of Marketing & Growth, G2

Other Available Bynder Alternatives

Bynder Alternative #1: Canto

Canto has been in business for more than 30 years and is a good Bynder alternative for smaller organizations with a tighter budget.

Based on Gartner reports, Canto wins against Bynder when it comes to service and support, easier integration and deployment, and better contracting.

Want to read more about Canto alternatives? Read this blog post.

Bynder Alternative #2: Brandfolder

When considering Bynder alternatives, Brandfolder will always show up as a competitor. With a strong foothold in the market, and close to 100 features available, it’s a strong contender as a DAM solution.

Where do they win against Bynder? According to Gartner, Brandfolder wins with better service and support, easier integration and deployment, and better contracting.

Interested in more information on Brandfolder alternatives? Check out this post.

Bynder Alternative #3: Acquia DAM (Widen)

With more than 20 years on the market, Acquia DAM (Widen) is a strong Brandfolder alternative.

When compared by Gartner reviews, Acquia comes out on top with better service and support, easier integration and deployment, and better contracting.

What Should you Look for in a Digital Asset Management System?

When choosing a digital asset management solution, it’s crucial to consider your organization’s unique needs.

• How much content will the DAM need to store?
• Are there systems that will become redundant when we implement a DAM?
• We have multiple internal and external users – how will we support and manage them all?

Your buying team needs to define your requirements and identify non-negotiable features. But as a rule of thumb, there are several key factors that will ensure a DAM can meet your more general organizational needs effectively.

The Key DAM Features to Look for

Security Features: Protecting your digital assets from unauthorized access and data breaches is paramount. Look for a system that offers strong security measures such as encrypted data transfer, secure access controls, and regular backups. These features help safeguard your assets and ensure compliance with data protection regulations.

MediaValet is the #1 DAM on the market for security. SecurityScorecard rates MediaValet 98/100.

Ease of Use: The DAM system should have an intuitive interface that allows users of all technical levels to access and manage assets efficiently.

This includes easy navigation, quick access to files, and simple tools for uploading, tagging, and organizing content. A user-friendly interface reduces the learning curve and helps in achieving higher adoption rates across the organization.

Advanced Search Capabilities:With the vast amount of digital assets that organizations accumulate, the ability to quickly find an exact file is crucial.

Look for a DAM system that offers robust search functions including metadata tagging, keyword searches, and advanced filtering options. This ensures that users can retrieve assets efficiently without having to sift through irrelevant files.

Integration Capabilities: The DAM system should seamlessly integrate with other tools and systems used by your organization, such as content management systems (CMS), marketing automation tools, and creative software.

Integration facilitates a more streamlined workflow and ensures that assets are easily accessible across different platforms and departments.

Scalability: As your organization grows, so will your digital asset needs.

A good DAM system should be scalable, accommodating increased storage needs and additional users without performance issues. This includes having flexible cloud storage options and the ability to handle various file types and sizes.

Support and Maintenance: Reliable technical support and regular updates are vital to maintaining a DAM system’s efficiency and security.

Choose a provider that offers excellent customer support, training resources, and proactive maintenance to ensure that the system continues to meet your needs over time.