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Date: 5th of May, 9AM PST
The rate of digital transformation is exceeding the speed at which organizations can adapt.
Even the best marketing teams are tackling the challenge of how to deliver a consistent brand experience in an efficient and effective way. Meeting customer expectations is one half of the challenge, the other half is aligning your people, processes, and technology to execute effectively.
This webinar features guest speaker Fernando Pena, Principal Analyst at Forrester and digital marketing/technology expert, where he speaks about how a digital asset management (DAM) platform is an integral part of a best-in-breed tech stack and critical to driving marketing efficiency and optimizing the customer experience.
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Fraser Charles
Dr. Global Strategic Partnerships
MediaValet
Sean Carty
Snr. Product Marketing Manager
Wrike
Fernando Pena
Principal Analyst
Forrester
Key takeaways:
The session will cover:
How DAM is solving content volume, velocity and rich media asset challenges,
How to design your tech stack to solve your specific use case,
An overview of DAM functionality
and differentiating capabilities from market leaders
Industry case studies from global marketing teams that are solving digital content challenges
WEBINAR
Carlie Hill
Director of Growth Marketing
MediaValet
Featuring