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Digital Asset Management in the Cloud

The age of digital marketing has dramatically shaken up how manufacturing organizations market. This fundamental shift is being ushered in by potential buyers and their thirst for online content.

The eBook will cover:

  • - Your buyer’s mindset and how to address it
  • - How to build content that's mapped to the buyer's journey
  • - Specific types of content to try

Using the Buyer's Journey to Build a Content Strategy