Digital Asset Management for
Retail and eCommerce

Grow sales and strengthen your brand with visual strategy

High-quality product images and engaging content are essential for retailers to build brand trust and drive purchase-ready behavior. But, as product lines and distribution channels expand, it can become challenging to manage product-related content effectively.

Digital asset management enables retailers to better manage and distribute their product and brand material across all customer touchpoints, such as eCommerce, social media and store locations, reducing time-to-market and powering omni-channel strategies.

Manage Your Visual Product Library

Leverage AI for asset tagging and discovery to organize and search for product visuals using SKUs, product IDs, colors and custom metadata

Accelerate Time to Market

Enable collaboration across departments and partners, with self-serve access to on-brand content

Strengthen Your Brand

Enable teams with on-brand visuals and content, to provide consistency across all channels

DaySpring Cards Inc.

We needed a digital asset management system that would allow our growing team quick access to images for design projects, social media and various other marketing initiatives. In addition, we desired a cloud-based system that would support sharing assets with external agencies and partners.

We chose MediaValet for its strong user interface, brand personalization options and robust customer service.

Brandon Wimberly

Web Design Manager

Enable product and marketing teams with self-serve access

Enable users to find media they need using keywords, SKUs and other unique identifiers with advanced search
Save frequently used searches, filtered by name, color, approval status, star rating, date, file type and more
Preview and share collections of assets, regardless of size or file type (product images, HD videos, brand guides, etc.)

Power asset ingestion and discovery with AI

Accelerate asset ingestion and tagging with Machine Learning as a Service (MLaaS) at the level that’s right for your business (Packaged/Guided/Specialized)
Enable users to search images by color, number of people, gender, age and more leveraging Microsoft Cognitive AI services and Machine Learning
Enrich video assets data with face and visual objects detection, use visual text recognition, text extraction and automatically translated captions

Organize and distribute high volumes of brand content

Organize your product photos & videos, packaging designs, campaign collections, and prototypes in a centralized library
Create flexible access levels for subsidiary brands, contractors or agencies with user-based permissions for self-serve editing, sharing and viewing content
Leverage connected multiple libraries to allow divisions and subsidiary brands to access only relevant media

Collaborate across divisions and partners globally

Quickly build on-brand content, with access to product shots, logos and content from within Adobe Creative Suite programs, like InDesign
Enable offices, partners and stores worldwide with self-serve downloads in the format, size and resolutions they require
Get instant access to photoshoots, with easy upload capabilities for photographers from anywhere in the world

Retail marketing challenges we help solve

Finding and repurposing marketing collateral using unique identifiers, such as SKUs and product IDs

Managing product photos and videos for in-progress and final creative projects

Using on-brand and up-to-date material across digital & traditional channels and store fronts

Managing and sharing specialized files, such as 4K video, virtual reality and 3D prototypes

Streamlining content creation across global offices, agencies and partners

Empowering partners, departments and subsidiaries with logos and product resources

Benefits retail companies see with a DAM:

Easily organize and find content, using unique identifiers with advanced search

Ensure only on-brand material is used across digital, social and traditional channels

Empower all offices & partners worldwide with product resources specific to their region

Preview and share collections of assets, regardless of file size or type

Enable photographers & videographers with easy uploading from remote locations

Improve collaboration between offices and agencies, with access to WIP content

Ready to Get Started with DAM?

Fill out the form below to for an eBook to guide you through your DAM journey!

Digital Asset Management for Retail: 3 Success Scenarios

See 3 different scenarios where digital asset management has been key to retailer’s marketing strategies.

[eBook] Choosing the Right DAM

Learn how to determine if a DAM will meet your needs, keep your users happy, and help achieve your business vision.

4 Steps to Drive Retail Customer Experience (with DAM)

See how digital transformation is changing the retail industry and what technologies you can use to improve customer experience.

Digital Asset Management forRetail and eCommerce