How Amy Lofgreen From BaseCamp Franchising Managed 200+ Stores with DAM, Despite Staff Being Reduced by 90%
How does a single marketing team create and distribute 4000+ campaign assets to over 200 franchisees – all while adjusting to a temporary 90% reduction of staff? This is the question we had for Amy Lofgreen, Marketing Director at BaseCamp Franchising. In October 2019, Amy ….
Accelerate Content Creation with Cropping Templates
The number of channels a marketing team is expected to manage is at an all-time high. In fact, for social media alone, Buffer lists 21 social media sites that brands should consider using to reach their ideal audience. Then, take into consideration the other digital and traditional ….
3 Requests That Are Slowing Down Your Creative Team (and Easy Fixes)
The world is becoming increasingly visual – across industries, geographic locations and platforms. To this end, it’s no surprise that marketing, sales and other departments have turned to high-quality, visual content to ….
Introducing Cropping: Save Valuable Time and Streamline Workflow
Content has become a cornerstone of all good marketing strategies. Marketing teams need to constantly deliver new and relevant content to keep their brand top of mind. Unfortunately, many teams are unable to act independently and rely ….